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Targeted Victory
Project Type
Powerpoint Design
Data Visualization
Motion Design
Social Media
Date
Ongoing
Role
Art Direction
Lead Designer
As Design Lead, I have the opportunity to spearhead many design efforts across Targeted Victory's social media, as well as internal and external projects. I played a crucial role in our company's PowerPoint brand refresh initiative. With our brand undergoing a transformation, we aimed to revamp our presentation materials to match our updated identity. I introduced a structured 12-grid system to ensure consistency and adaptability across various slide layouts. This redesign involved creating diverse slides, including engaging data visualizations designed to simplify complex information. Beyond the PowerPoint makeover, our team also worked on refreshing Targeted Victory's social media profiles, alongside ongoing efforts to redesign our website. This project demonstrated our dedication to enhancing our brand's presence across different platforms by using cohesive design elements to create impactful communication materials in line with our renewed brand vision.
